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Seal the Deal Too Marketing Logoprovides an electronic newsletter program that is one of the easiest and cost effective ways for both small and large businesses to get in front of their customers in a non-intrusive way.  While each newsletter is informative and industry related, it also beats the average open rate and gives readers an inside look of your companies hot topics and industry related news.  Below you see an example of a template banner – simple, clean, but effective.

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These newsletters are not overtly promotional, but provide one more “touch” to let the customer know you are actively aware of their needs for your product and service.  We provide database management and social media interaction with our newsletter packages as well.

Furthermore, the best and fastest way to reach your customer is through his or her inbox.  More than 92 percent of adult internet users have at least one active email account, according to the Pew Research Center an 72 percent of email users check their inboxes six times per day, according to the email service providers at iContact.

By comparison, 65% of adult internet users visit social media sites.  “While there has been speculation in recent years that the advent of social networks would kill the email marketing industry, nothing has turned out to be further from the truth,” says the Forrester Report. “Email remains very much alive, and companies need to continue to focus on email acquisition as well as email optimization to thrive.”

Email allows you can create rich messages with unlimited text, images, video links, and other content, you can deliver greater value to your subscribers. Because you can personalize messages, you can forge stronger ties with readers.

Because you can track who opens your emails and who clicks which links, you can separate true prospects from suspects. This allows you to focus your time and energy on those most likely to buy.